Real Estate Photography in California: Top 10 Services To Watch Out For 2023.

High-quality, professional real estate photography is a must for presenting a residential property in its best light, especially in Southern California. With the right photographer and tools, a property can be showcased in an engaging and visually appealing manner, making it more attractive to potential buyers and renters. This blog post will discuss various techniques and services used by real estate photographers, such as feature sheets, aerial drone video, 3D virtual tours, cinematic video, twilight photos, HDR photography, interactive features, floor plans, and post-production services. Read on to learn more.

The real estate sector is constantly in flux; new services and technologies emerge daily with the changing landscape. As we enter 2023, keeping abreast of the most influential real estate services with a significant impact on the industry is crucial. These services aid real estate agents, buyers, and sellers in streamlining their processes and making informed decisions. Below we’ve carefully curated an overview of the top ten real estate services to look out for in 2023.

3D Matterport & Real Estate Photography

Professional real estate photography

Professional or expert-level real estate photography should be able to deliver high-quality and aesthetically pleasing images that faithfully depict the residential property, including the interior spaces such as the bedrooms, living room, kitchen, and bathroom. A real estate photographer with skills in architectural, commercial, residential, and interior photography should have the knowledge to present properties in their best light and draw attention to their distinctive qualities. 

Feature Sheets for Real Estate Marketing

Many real estate photographers now provide this service to aid in marketing. A well-designed feature sheet may be a potent tool for presenting a home. Potential buyers can get a complete and appealing portrayal of the property via these feature sheets and high-quality pictures.

Aerial drone video

Drone photography and video can offer distinctive aerial perspectives of a property and the environment around it that are sometimes challenging to capture with conventional photography techniques. Customers can better grasp the location and surroundings of the property by using this sort of photography to showcase larger properties, such as commercial properties.

Arial Photography

3D virtual tours

An interactive, immersive 3D tour, such as those provided by Matterport, can help potential buyers gain a deeper understanding of the property’s features and layout. 3D tours, also known as 3D virtual tours, are on the rise in the real estate industry, particularly in Southern California. With this tool, customers can enjoy the convenience of virtually “walking through” the property without needing a physical visit, providing them with an insightful and practical way to preview homes and make informed purchasing decisions.

Cinematic Video

Producing a cinematic video for a property is a fantastic method to bring it to life and show off its special qualities, mood, and possibilities. Potential tenants and purchasers can get a better sense of a home before scheduling a tour with the help of high-quality and captivating videography, which helps to create a memorable, immersive experience. Cinematic videos enable you to present the best elements of the property in an interesting and aesthetically beautiful manner, emphasizing important features and potential. A cinematic movie can give you a greater idea of the property before moving forward, whether you’re looking to buy, rent, or invest.

Twilight Photos

Twilight photos are an important part of any professional real estate photography as they can make a property stand out by dramatically highlighting its design and landscaping. These pictures can be particularly useful for showcasing architectural features and emphasizing the beauty of Southern Californian homes.

High Dynamic Range (HDR) Photography

HDR photography can help to create visually stunning images that accurately represent a property, even in challenging lighting conditions, making it a valuable tool for real estate marketing in Southern California. This type of photography is especially useful for showcasing properties with unique or intricate architectural details.

Interactive Features

Interactive features like the option to “click” on a room and view it in greater detail can enhance the appeal & memorability of a property listing, making them an essential component of any expert real estate photography. Customers can better grasp the house’s internal spaces by using these capabilities, which can be very helpful for exhibiting interior photos.


Many real estate photographers now provide this service as part of their professional real estate photography package because they believe a floor plan can assist prospective buyers in better comprehending the layout and flow of a home. For consumers looking to buy or rent larger properties, such as commercial properties, floor plans can be very helpful because they give a thorough idea of the property’s layout.

Post-Production Services

In the Los Angeles area, many real estate photographers also provide post-production services like image editing and retouching to ensure the pictures accurately depict the property and are as aesthetically pleasing as possible.


 Real estate photography is essential to presenting a property in the best light in Southern California. Professional real estate photography should be able to deliver high-quality and aesthetically pleasing images. Feature sheets, aerial drone videos, 3D virtual tours, cinematic videos, twilight photos, HDR photography, interactive features, floor plans, and post-production services are some techniques and services used by real estate photographers to showcase a property in an engaging and visually appealing manner. These services can help potential buyers and renters better understand the proposed property before the tour, enabling them to make more informed decisions.

Consider using professional Real Estate Photography services to showcase your property and attract potential buyers or renters. Contact us today and schedule a consultation to learn how we can help elevate your real estate game.

About The Author

Daniel Dil_Founder Of Revepix-modified

Daniel Dilanian

Daniel Dil is a skilled photographer with a passion for real estate. He has 8+ years of experience capturing the beauty and elegance of homes and properties, showcasing their unique features and amenities to potential buyers and renters.